The village of Solomeo

The village

About two weeks ago, we visited Solomeo, a small town west of Perugia with a population (last census, 2001) of 436. Buses come just a few times a day, mostly for ferrying kids back and forth from school. Automobile is the most practical form of access. We went because Solomeo is the location of Brunello Cucinelli‘s factory and outlet store (photos of the factory here, located in the castello). Cucinelli is also a founder, and the patron, of Castel Rigone Calcio, about which I am continuing to write, and he supports local historical and cultural initiatives, such as the € 1.1 million consolidation and conservation of the Arco Etrusco, the ancient northern gate to the city of Perugia, which has been under scaffolding since we arrived.

The Restoration of the Arco Etrusco in Perugia

The Restoration of the Arco Etrusco in Perugia, entirely funded by Cucinelli

At a time of serious ongoing economic constraints in Italy, Cucinelli’s success is a bright spot for Umbria, and his rise from farm to fashion has become quasi-mythical both locally and internationally. Profiles have appeared in the Financial Times Weekend Magazine (October 2013); Vegas Magazine (October 2013); Forbes (March 2013); GQ (April 2012); and Harper’s Bazaar (March 2011), to name a few.

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